MA Tourism Regions

While the Massachusetts Office of Travel & Tourism is a wonderful resource for the entire state, each region of Massachusetts is represented by a Regional Tourism Council, each providing an indepth look at each region. We encourage you to explore everything Massachusetts has to offer – all the nooks and crannies, the iconic, not-to-be-missed spots and out of the way gems that make our state so much fun!

Greater Merrimack Valley

Each of its 21 cities and towns has its unique charm – so a getaway in the Merrimack Valley can be made to order. Whether you’re looking for comfortable and cozy, vibrant and active, or fun and educational – adventure awaits!

The Berkshires

Serene mountain vistas, lush forests, and clear blue lakes define the Berkshire landscape, an idyllic setting for your next family vacation, romantic escape, or weekend with friends. Boasting more than 100 world class cultural attractions, superior outdoor recreation, and a famous farm-to-table food scene, the Berkshires promises an unforgettable experience.

Franklin County

The most rural county in Massachusetts boasts bucolic landscapes filled with lush farms, fields and valleys surrounding historic villages and bustling towns. The region is loaded with fine museums, educational institutions and cultural centers, but it’s known especially for its great outdoors.

Hampshire County

This region has a bounty of arts and culture; scenic beauty, biking and hiking trails; and creative and innovative cuisine, with locally sourced, farm-fresh ingredients and all the amenities you’d expect from a big city, but with the farm town feel and slow country living you can’t resist. This part of Western Massachusetts is salt of the earth meets on the rocks with salt, and Hampshire County is where it’s all happening.

Greater Springfield/Western Massachusetts

If you like to do things a little differently than most, you’ll love Western Mass. Fresh air and fresh experiences await you, from the great outdoors to the Dr. Seuss Museum, the Basketball Hall of Fame to the annual “Big E” Eastern States Exposition fair – there’s fun for the whole family!

Johnny Appleseed Trail/North Central Massachusetts

The birthplace of John Chapman – better known as Johnny Appleseed, the region is rich in recreation, history, culture, scenery, family fun and charm. Visit any time of the year and enjoy the fruits that every season has to offer in this convenient, dynamic New England region. From local attractions, outdoor activities, restaurants, lodging and shopping to a wide variety of special events, you can find something for everyone in the family here.

Central Massachusetts

Centrally located in the heart of New England, the region welcomes visitors to explore historic treasures and museums or one of the region’s parks, botanical gardens or wildlife sanctuaries. Catch a Worcester Bravehearts game or a Holy Cross basketball game at family friendly prices. Plan a family outing with activities and events that both kids and adults will enjoy. Enjoy seasonal and annual events celebrating food, music, the arts, makers, and history.

Greater Merrimack Valley

Each of its 21 cities and towns has its unique charm – so a getaway in the Merrimack Valley can be made to order. Whether you’re looking for comfortable and cozy, vibrant and active, or fun and educational – adventure awaits!

MetroWest Boston

Known for its innovation, this forward-thinking region focuses on the future while treasuring the best of New England’s past. The intersection of the oldest and newest, MetroWest Boston offers the best of both worlds, just a 20 to 40 minute drive from Boston or Worcester. With major arteries crisscrossing our region, you’re never far from what you like: recreation in all seasons, sophisticated amenities and services, upscale shopping and dining, a range of cultural attractions, and traditional New England town commons.

North of Boston

North of Boston is home to the 34 cities and towns of Essex County. Located only minutes from Boston, this year-round destination offers 200 miles of coastline and sandy beaches, world-class dining, rich history, vibrant arts and culture and nationally recognized attractions. From the salty air of Newburyport to the witches of Salem, the seafood of Gloucester to the industrial city of Lawrence, there is something for everyone North of Boston!

Greater Boston

Boston makes history but, even now, is still forging its identity. The spark that fueled the fight for American independence burns just as brightly today and inspires food, beer, and not-so-dirty water. It’s built five-star stays and world-class venues accessible in all four seasons. That’s why anyone who visits will agree that Boston never gets old.

Southeastern Massachusetts

Nestled between Boston and Cape Cod, there’s no better place to sample a heavenly slice of Massachusetts than on the secluded beaches and in the cozy waterfront eateries, eclectic art galleries and awe-inspiring state parks.

Plymouth County

Offering cranberry farms, beautiful nature walks and the home of Plymouth Rock, a universal symbol of America. It is where the Mayflower came ashore 400 years ago, bringing with it English pilgrims who helped found the nation. Boasting some of the best whale watching, dining, shopping, and cultural activities in a quaint New England setting, much of it nestled along the seashore. It is a history lover’s paradise, a family friendly atmosphere, and easy walking to take in breathtaking sunrises.

Cape Cod

Rich with recreation, from the artistic to the adventurous. Cape Cod has been named as one of the top ten spots in the world for beaches, things to do, arts, cultural activities, golf. whale watching and water activities, including paddle boarding, kayaking, fishing and windsurfing. With world-class bike paths, scenic hiking trails, and some of the best shopping around. Come explore!

Martha’s Vineyard

A picturesque island paradise, just 7 miles off the coast of Massachusetts but a world away from the hustle and bustle of the mainland. The Martha’s Vineyard Chamber of Commerce & Visitor Center is your trusted resource to plan a dream vacation, find the best hotel or home rental, recommend restaurants and businesses, and so much more! Spring, summer, fall, or winter — every season is the perfect time to Visit Martha’s Vineyard.

Nantucket Island

With roots steeped in history and lore, Nantucket plays host to world-class dining, lodging, and shopping surrounded by picturesque landscape and idyllic architecture. Whether it’s an early morning fishing charter or dinner and a show, a bike ride to the beach or a drive out to Great Point, there is something here for everyone. We encourage you to find your perfect Nantucket experience.

Mohawk Trail

Stretching from the Massachusetts-New York line to Millers Falls on the Connecticut River, is the actual 63 mile East-West highway. Reminiscent of early American life, the Mohawk Trail provides the traveler of today with well over 100 attractions; country inns, gift shops and public and private camping areas nestled amid the seasonal changing beauty of the Berkshire Hills and Connecticut Valley.